Sarai today announces a newly inked partnership with hair care brand Shark Beauty™
“De Lao a Lao” is produced by Latin hitmaker and Puerto Rican producer Mr. NaisGai, mastermind behind global hits “TODO DE TI” (Rauw Alejandro), “TE MUDASTE” (Bad Bunny)
Stream “De Lao a Lao” on your favorite platform
Miami, FL (December 10th, 2021) – Off the heels of a successful debut album and her collab single and video “Capsulon” with Anonimus, the rising Venezuelan recording artist Sarai releases today new single “De Lao a Lao,” (Side to Side). The new track encourages women to embrace their way of being, at any given time and day. Released independently and distributed by The Orchard, the single is available on all digital music platforms and the video available on Sarai’s official YouTube channel. Watch HERE.
“De Lao a Lao” was written and produced by Puerto Rican hitmaker, Mr. NaisGai, the mastermind behind Latin music’s global hits such as “Todo de Ti” (Rauw Alejandro) and “Te Mudaste” (Bad Bunny). Tapping into reggaeton and tropical sounds, the track highlights Sarai’s message of women empowerment through witty, however, sexy lyrics. Its music video was filmed in Miami and directed by Charlie Nelson. The video’s concept showcases the young and vibrant artist in a nightlife setting, enjoying life with friends and surrounded by a breathtaking Miami skyline.
The Venezuelan singer-songwriter represents a new generation of fearless Latin recording artists who use their voice to champion for and uplift not only Latina women but to uplift all women around the world. Today, Sarai announced a newly inked partnership with emerging brand Shark Beauty. The emerging brand broke into the hair care space with the launch of the Shark HyperAIR™ Hair Dryer and IQ Stylers. The brand recognizes that with self-care tools featured in their line of products, women can consistently bring power to their hair so they feel fabulous, confident and empowered. For that same reason, Sarai partnered with Shark Beauty to encourage all women to feel empowered and be the best authentic version of themselves.
“I’m extremely excited to partner with Shark Beauty to empower women and celebrate their authentic selves,” said singer-songwriter Sarai. “Helping women to feel confident in their own skin is something I aspire to share through my music and Shark Beauty is committed to representing accessible and diverse beauty for all women. With self-care tools like the Shark HyperAIR™ and IQ Stylers, women are able to consistently bring out their confidence, feel empowered and bring power to their hair”.
Her previous single and video, ”Capsulón” ft. Anonimus and “Candela Remix,” ft. Puerto Rican rapper Jon Z, this last one was written and produced by reggaeton movement pioneer and multi-award-winning producer Luny from former duo (Luny Tunes), and surpassed over 6 million global streams. Sarai’s album success has surpassed 10 million total combined streams on all digital platforms. Sarai is currently preparing the release of her second album for the upcoming year. Stay tuned for more exciting projects coming her way.
Watch the official video for “De Lao a Lao” HERE:
