Global fitness giant Zumba® has taken music across 186 countries. Nevarez Communications works with Zumba® reps to secure opportunities for clients, including music sync opportunities and feature on official Spotify playlist, class crashes, annual Zumba® conference participation and global marketing and social campaigns. The initiatives are all tied into media impacts on national and international media. We’ve closed partnerships for multiple artists, including Daddy Yankee, Carlos Vives, Natti Natasha, Gloria Trevi and Chimbala, among others. The partnerships open client discovery to territories they’ve never been to before and create massive social engagement, hence increasing music streams and video views across digital platfroms.