His breakthrough hit came in the midst of the global pandemic with “Hecha Pa’ Mí,” an infectious and edgy dancehall track. – Billboard
Boza, one of the most exciting Panamanian artists on-the-rise. – Remezcla
Boza has made a name for himself in the Panamanian music scene by seamlessly stirring dancehall and R&B with the country’s homegrown Latin subgenre, “canela.” – Rolling Stone
The Panamanian singer is one of the most sought after names in the industry. – Los 40 Principales
With more than 635 million global views in 2021, Boza was nominated for the Latin GRAMMY Awards for “Best New Artist”
Miami, FL. (December 14, 2021) – There is no doubt that 2021 was the year of Boza, who established himself as a new artist due to his countless successes, not only in the popularity charts but also in the love he has won from his fans. The Panamanian artist made his way to the music world during the pandemic with his global hit “Hecha Pa ‘Mí”, which wrote a new story in the music industry.
Although “Hecha Pa ‘Mí” was released in 2020, its popularity and figures continued to grow, reaching 448 million views during 2021. In addition to receiving countless certifications in Latin America, such as:
- Argentina – 2X Platinum
- Centroamérica and the Caribbean– 4X Platinum
- Colombia – Diamond
- Chile – Diamond
- Ecuador – Gold
- Spain – 4X Platinum
- United States – 3X Platinum
- Italy – Platinum
- Mexico – 4X Platinum
- Peru – Diamond + 5X Platinum
- Portugal – Gold
But this was not all. “Hecha Pa ‘Mí” achieved an unrivaled position in some of the most important popularity charts:
- Top 40 in Billboard Hot Latin Songs
- Top 14 in Spotify Global
- Top 20 in Spotify Viral Global
- Spotify Daily Charts in 20 countries
- Spotify Top 50 Viral in 60 countries
- Apple Music Top 100 in 20 countries
While at the top of his career, Boza released worldwide hit “Ella”. This song became his second musical hymn, gaining the support of the public and receiving rave reviews. As of today, the song has more than 110 million streams and has received multiple certifications such as Platinum Record in Central America and the Caribbean, Colombia, Spain and Peru, and Gold in the United States and Peru.
In June 2021, Boza continued to make history by becoming the first Latin artist to be selected in the Spotifycampaign as a RADAR US artist. The campaign was highlighted with a Billboard in Times Square, a documentary on YouTube and the premiere of the bundle “En La Luna”, which already has 15 million views and counting. With the Latin GRAMMY nomination, there was also an additional Billboard in Las Vegas, highlighting Boza as a RADAR artist.
Also, thanks to his hard work, in 2021 Boza was awarded at the Heat Awards as “New Artist” and at the Latino Show Music Award as “Best New Urban Artist”. Similarly, he received recognition from the Latin Recording Academy with a nomination for the Latin GRAMMYs 2021 in the category “Best New Artist.”
During the week of the Latin GRAMMYs,Boza presented a successful showcase in front of several executives from the industry, media and key partners including Spotify, Apple Music, TikTok, among others. During the event, he was presented with two plaques commemorating the global achievements of “Hecha Pa Mi” and “Ella”.
He also performed on the red carpet of the Latin Grammys, closing with global hit “Hecha Pa Mi”.
| Throughout the year, Boza visited different countries as part of his promo tour having the opportunity to participate in different activities and face-to-face interviews in Colombia, the United States, Spain, France, Italy, Mexico, Panama, and the Dominican Republic. In addition, virtual interviews were held with the media in Argentina, Costa Rica, Canada, Ecuador, Guatemala, Peru and Venezuela. Ending the year in style, Boza launched “Ella Remix” with Lunay, Lenny Tavárez, Juhn and Beéle, which has quickly set a trend on digital platforms. With more than 30 million views on YouTube and 20 million views audio, the track continues to rise. Are you ready for 2022? Boza is and his second studio album “Bucle” (Loop) is too. Stay tuned to the next |
