Miami, FL. (August 15, 2019) – Prolific Latin urban-Reggaeton chart-topping recording artist De La Ghetto shows his sensual side with hot and musically fresh new single and video “Selfie”. The first single off his highly anticipated album “Los Chulitos”, takes the Grammy nominated® singer-songwriter through a private and exhilarating world of “selfie” taking, where there are no holds barred and your creativity guides your freedom of expression.
Written by De La Ghetto and Lelo & Jazz (The Hitmen), the track kicks off with a smooth R&B intro, and takes an unexpected (and masterfully crafted) turn into a danceable and sexy Reggaeton-Dancehall beat. De La Ghetto’s trademark flow and lyrical style, carefully combines contagious beats with romantic lyrics, calling out for you to express your innermost desires by sharing a private and daring “selfie” from an environment that’s either familiar or unfamiliar to your norm.
Shot in Bogota, Colombia, the video was set in a raw, urban landscape that features vibrantly colored and unique settings where models take personalized “selfies”. De La Ghetto guides their exhilarating and exciting journey through lyrics, which encourage the models to project their innermost feelings towards that special someone through the power of a “selfie”.
“Taking selfies is not a trend, it’s something permanent. People will continue taking selfies forever, and they take them in different ways to express their mood, their day, their sentiment. With this track, I’m asking you to take a selfie, not one that you’re going to share but one that’s more personal and that you’ll only share in private with that special someone.”
The video was directed by Nuno Gomes and produced by Mayte Calzacorta and Compostela Films.
In 2018 alone, Reggeaton pioneer and leader of a movement De La Ghettoguested on no less than 24 singles and albums and dropped more than a dozen singles under his own name. His third album “Mi Movimiento”, which debuted #1 Billboard’s “Latin Album Sales” and iTunes chart in the U.S., featured hits such as “Caliente” feat. J Balvin, “Recuerdo”, “Todo El Amor” feat. Maluma and Wisin, and “La Formula” feat. Daddy Yankee, Ozuna and Chris Jeday. Thus far, the album has received more than 316 million views on YouTube and featured other star collaborations, including Fetty Wap, Plan B, Flo Rida and Zion y Lennox.
Go ahead, get personal and show De La Ghetto your best “Selfie”.
Watch SELFIE here: