Feb 6

Daddy Yankee New Smash “DURA” Is The #1 Most Viral Video On Youtube Globally

Daddy Yankee’s New Smash “DURA” is the #1 Most Viral Video On Youtube Globally

Top 10 Most Viral Song Globally on Spotify

Miami FL, Feb (2018)– Reggaeton King and International Super Star Daddy Yankee released his newest single “Dura” January 18th which debuted #1 on Youtube Viral Global Charts, as well as charting on the Top 10 Most Viral Songs Globally on Spotify. 


Yankee’s “Dura” is an uptempo track that mixes old school reggaeton with the sounds of today. The music video — shot in Los Angeles by director Carlos Perez (Despacito, Gasolina) has reached over 90 million views and debuted #1 as the most viral video worldwide on youtube. 

The track also entered the Spotify Global Viral Chart Top 10  and hit #1 in over 10 countries including, Colombia, Chile, Panamá, Uruguay, El Salvador, among others. It also debuted #1 on Itunes in USA, Puerto Rico, and Colombia. The song become a global sensation when fans created the #DuraChallenge inviting celebrities such as Zuleyka Rivera (Puerto Rico), Laurita Fernandez (Argentina), Natalie Vertiz (Peru), Andrea Valdiri (Colombia) and even CBS Host, James Corden’s parents.

Watch James Corden’s Parents singing and dancing “DURA”

James Corden’s Dad Rapping with Daddy Yankee – Huffington Post

Get it/Listen to it HERE

Billboards’ Top Latin Artist of 2017 describes “Dura” as a “fun, feel-good track that embraces old-school reggae sounds but also blends with today’s musical influence,” said Daddy Yankee. 


Daddy Yankee remains one of the most recognized and influential names in urban music and Latin dance. He was named one of the most influential Hispanics in the world by both CNN and Time Magazine. He has sold over 17 million albums and has over 60 million fans combined on his social networks. Daddy Yankee is considered the King of Reggaeton and continues to reign with the recent global success of Despacito, which was named the most streamed song and the most watched video of all time. In Summer 2017 Daddy Yankee was the first-ever Latino artist to reach the #1 spot on Spotify.

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